A broken system has put therapy out of reach for too many people. We’ve been there ourselves. It’s not just an emotional challenge. It’s the long hours spent searching for the right therapist, only to find they aren’t available. It’s the worry about the cost. Then if you do access therapy, it’s often inconvenient, one-size-fits-all, and ineffective.
We’re here to change that.

Tim Rideout
Chief Executive Officer
With 35+ years in chief executive and leadership positions in UK healthcare organisations, Tim has spent his whole career tailoring services to put patients and clients first. He’s experienced firsthand how hard it can be to find quality therapy when you need it—and how life-changing it can be when you do, both for himself and his children.
Previously leader at:

Sarah Bateup
Chief Clinical Officer
Sarah is a highly-experienced mental health professional and business leader. Since being inspired to become a therapist by working with children from traumatic backgrounds when she was 18, Sarah has delivered over 30,000 hours of therapy, pioneered research on what makes a good therapist, and led companies aiming to make mental healthcare more modern, effective, and accessible.
Previously leader at:

Kate Tilbury
Clinical Lead
Kate is an accredited Cognitive Behavioural Psychotherapist, with 15+ years experience delivering therapy and 11+ years providing Clinical Supervision and delivering training. She has a specialist interest in PTSD and has worked with a number of leading Universities supervising, teaching and marking academic work of future therapists.
Previously leader at:

Sally Charles
Lead Therapist (Leeds)
Sally is an accredited Cognitive Behavioural Psychotherapist with 25+ years of experience working with children and young people. Her journey in mental health began as a Children’s Wellbeing Practitioner, which sparked a deep commitment to supporting early intervention in youth mental health. This led to key roles in establishing and developing Mental Health Support Teams within schools.
Previously leader at:



Magdalena Shah
Head of Operations
Magdalena Shah has more than 20 years experience working in senior operations positions at finance and healthcare companies. She’s passionate about improving processes, prioritising people’s wellbeing, and building strong teams and great work environments.
Previously leader at:

Michael Odunlami
Business Development Lead
Michael Odunlami is a graduate from Cass Business School with over eight years of experience across leading financial institutions. Michael believes that mental wellbeing shouldn't be a luxury, and that everyone deserves access to the same quality of care for both physical and mental health.
Previously leader at:

Sweta Tripathi
Programme Manager
Sweta Tripathi leads cross-functional initiatives that drive strategic impact at Towards. Sweta previously worked as a software engineer at one of the top five Electronic Health Record companies globally. Deeply passionate about mission-driven startups and the healthcare industry, Sweta is committed to building solutions that improve lives and deliver meaningful change.
Previously leader at: